Made for people accomplishing a lot with a little. We pair a background in operations and executive support with clean, honest websites and unforgettable event nights — with some fine wine along the way. One firm, two disciplines, one habit: making every penny count.
A sommelier-led evening through DC's food & wine scene, launching September 2026.
Join the Founding Member WaitlistClean, fast, honest websites for owner-run businesses — farms, service and trade shops, and small businesses. Built or rebuilt from scratch — no cookie-cutter templates.

Penny Strategies is led by Cole Youtz, a motivated operations professional who's never met a to-do list he couldn't clear. Soon after arriving in DC, he spent a year in the U.S. House of Representatives, gaining rare insight from two very different congressional offices, then went on to manage strategic operations for organizations and campaigns. A farm kid at heart, he pairs a tireless work ethic with hard-won persistence, and as his colleagues would put it, a relentless pursuit of excellence.
Cole grew up in Lebanon County, Pennsylvania, and was recruited to compete on the Blinn College Livestock Judging Team before graduating from Texas A&M (Gig 'em, Ags!) with a degree in Agricultural Economics. Along the way he earned his Level 1 Sommelier certification from the International Wine & Spirits Guild and built seven-plus years of hospitality experience at Christopher's World Grille, The Kenney Store, Bube's Brewery and the Catacombs, and, most recently, La Grande Boucherie DC. Now he's combining his professional experience and a love of hosting in one venture.